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Stop focusing on the Target. Start focusing on your Sights.

December 13, 2023 Roberto Feliciano Jr

As we approach the end of this rollercoaster year, I’ve been reflecting on the challenges we’ve faced and the opportunities that lie ahead. In the midst of chaos, it’s easy to fixate on the end goal, the “target” if you will. But here’s a thought: “Stop focusing at the target. Start focusing at your sights.” In our context, that means shifting our focus from the overwhelming challenges to the strategies and tools right in front of us. As sales professionals,…

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Going Live: Your Sales Superpower for Today’s Market

November 3, 2023 Roberto Feliciano Jr

There’s beeen a common theme amongst sales professionals that I’ve spoken to recently, they are all struggling to reach their target audience in today’s fast-paced and competitive market. I want to share strategy that I’ve employed to connect with potential clients – going live on Instagram. Going live on Instagram provides a unique platform to showcase your personal brand. It’s a chance for your audience to see the person behind the sales pitch. By sharing your values, passions, and authentic…

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Ctrl+Alt+Del: Starting Over

October 30, 2023 Roberto Feliciano Jr

In today’s market, it’s common to see entrepreneurs hitting that Ctrl+Alt+Delete button on their business. The constant setbacks, rejections, and the uncertainty of it all can be incredibly demotivating. But it’s during these tough times that we truly discover our potential. I understand the desire to run from the grind when things get tough. But what if I told you that the key to thriving in these challenging markets lies in going back to the fundamentals? It’s about embracing the…

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Navigating Distractions

October 11, 2023 Roberto Feliciano Jr

In today’s digital age, distractions are everywhere, and as an entrepreneur, they can be a significant hurdle to your success. From the allure of YouTube and social media to the constant barrage of news updates, staying focused on our money-making activities can be a real challenge. The Struggle Is Real As an entrepreneur, I’ve experienced the daily battle against distractions. It’s easy to get lost in the depths of YouTube or endlessly scroll through social media when we should be…

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Prospecting: Overcoming Fears and Reaping the Rewards

October 6, 2023 Roberto Feliciano Jr

Prospecting is a fundamental aspect of sales that often elicits mixed emotions. We all know that feeling – the butterflies in our stomachs, the fear of rejection, and the daunting prospect of picking up that phone. But bear with me, because there’s a silver lining, and I’m here to remind you why prospecting is absolutely crucial for our success. First, let’s talk about those fears. We’ve all been there, right? The fear of hearing a ‘no’ or worse, facing indifference…

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What’s My Worth?

September 27, 2023 Roberto Feliciano Jr

What’s my worth? It’s a question that goes beyond the dollars and cents on a paycheck; it delves into the value I bring to the table, both for my organization and my clients. In the world of sales, it’s easy to measure success solely by quotas met and commissions earned. But true worth extends beyond these metrics. It’s about the relationships built, the problems solved, and the trust established with clients. It’s about being a trusted advisor rather than just…

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A Wild Surprise in my own Backyard

September 14, 2023 Roberto Feliciano Jr

In the chaos of our daily lives, it’s easy to let certain things slip through the cracks. For me, it was my neglected lawn, a victim of my ever-expanding to-do list. But little did I know that my untamed backyard had become a bustling wildlife sanctuary. Last night, I stumbled upon a heartwarming and bittersweet experience that reminded me of the wonders hidden in our own backyards. It all begins with my overgrown lawn, a neglected patch of green in…

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Overcoming Self-Sabotage

September 13, 2023 Roberto Feliciano Jr

Lately, I’ve noticed a recurring obstacle that keeps coming up: self-sabotage. It’s that nagging voice in our heads that whispers doubt and holds us back, both in our personal lives and our careers. Self-sabotage doesn’t limit itself to our sales endeavors; it infiltrates every aspect of our lives. It manifests as negative self-talk, imposter syndrome, or fear of failure. Recognizing these patterns is the first step toward change. Understand that it’s okay to make mistakes, and failure is just a…

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Guiding Through Tough Times: How Sales Professionals Support Clients Amidst Tragedy

September 11, 2023 Roberto Feliciano Jr

As sales professionals our job extends far beyond closing deals and meeting quotas. It encompasses a responsibility to support our clients, especially during times of tragedy. In a world where uncertainty and loss can strike unexpectedly, our role becomes even more significant. When tragedy strikes, whether it’s a natural disaster, a personal loss, or a global event like 9/11, our clients may carry heavy burdens. The first step is to be an active listener. Give them a platform to share…

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Lessons from the Soccer Field: “On Task, Off Task, Engaged”

September 5, 2023 Roberto Feliciano Jr

This past weekend, my 10-year-old daughter, Mia, had her soccer club pre-season tournament. The excitement and energy was contagious. Little did I know, I was going to be walking away with a Call To Action. As the coach gathered the team for a post-tournament debrief, he stressed the importance of maintaining focus and engagement throughout the game. His message was clear: “To win, you must always be ‘On Task’ when you’re on the field, ready to execute your role; stay…

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